The award winning national business with a local touch

We unlock finance for thousands of SMEs across the UK.

Our national scale enables each of our group companies to offer more choice, more flexibility and more value, whilst maintaining the local touch that our customers value so much.

Together, we’re doing more for business.

  • Wide range of finance products available

  • Fast and direct access to funding

  • Expertise in many specialist sectors

  • A personal and human approach

We unlock finance for thousands of SMEs across the UK.

What we offer

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Finance Services

We provide tailored financial solutions to help you move forward with confidence.

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Leasing

Leasing is probably the most popular method of financing new equipment today.

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Vehicle Finance

Get on the road faster with flexible vehicle finance from your trusted broker.

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Business Loans

We specialise in the straightforward. No hassle business loans to help businesses grow.

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Additional Support

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Eco Finance

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We unlock finance for thousands of SMEs across the UK.

Deals that other funders can’t offer by lending our own money to customers we know and trust

Unlike many finance brokers, we offer something unique which is the ability to lend our own money to customers we know and trust. This gives us the flexibility to structure deals that other funders simply can’t offer. While we still act as a broker, having access to our own book funds means we can support businesses that might not fit the standard automated approval process. Every application is reviewed on its individual merits; we take the time to understand your situation, ask the right questions, and tailor a solution that works. Our goal is to bring a personal touch back to finance and by lending from our own business funds, we’re doing just that.

More than a broker

With access to our own money, we can say ‘yes’ when others can’t.

Funding with a human touch

Offering funding that fits your unique story.

why choose us
  • Own-funded flexibility

  • Human-led decisions

  • Relationship-based approach

Types of Finance

Asset Refinance

Asset refinance is a strategic business financing approach for companies. It frees up capital locked into existing assets by taking out a new loan against their value.

Cashflow Finance

Our flexible financing options are crafted to align payments seamlessly with your business cycles, ensuring that you have the liquidity you need precisely when needed.

Contract Hire

If you’re looking for a new vehicle, consider contract hire – and avoid the need of finding a hefty deposit.

Hire Purchase

Avoid up-front costs, and pay regular monthly payments with a Hire Purchase agreement.

Invoice Finance

Release cash back into your business by borrowing against the money owed to you from customers.

PCP

If you are looking to finance a vehicle, PCP is a great way to help keep costs down – as it gives a guaranteed figure at the end of an agreement – meaning you can opt to return it or simply purchase at the end.

Tax Liability Finance

Spread your corporate tax liabilities over a period of time, helping to reduce the impact on your business cashflow.

VAT Deferrals

Spread the burden of VAT payments due by deferring payments over 6 or 12 months.

Beating the Deadline
How we secured a vital VAT loan
Managing cash flow effectively is crucial for any business, and VAT liabilities can often put significant pressure on working capital. Using a finance broker can be the key to ensuring smooth financial operations, securing necessary funding in time, and ultimately keeping businesses moving forward. Read full case study Read full case study Managing cash flow effectively is crucial for any business, and VAT liabilities can often put significant pressure on working capital. Using a finance broker can be the key to ensuring smooth financial operations, securing necessary funding in time, and ultimately keeping businesses moving forward. Beating the Deadline
How we secured a vital VAT loan
Having initially funded the robotic sprayer two years ago through our in-house lending arm, we’re delighted to continue our partnership by supporting their acquisition of the electromagnetic sprayer. This clever piece of machinery promises to enhance their spray process with increased savings and efficiency. Read full case study Empowering Efficiency and Supporting Technological Advancements Having initially funded the robotic sprayer two years ago through our in-house lending arm, we’re delighted to continue our partnership by supporting their acquisition of the electromagnetic sprayer. This clever piece of machinery promises to enhance their spray process with increased savings and efficiency. Read full case study Empowering Efficiency and Supporting Technological Advancements A customer needed funding for 500 second-hand pig aardvarks — a unique and tricky asset to finance. Most lenders wouldn’t consider it due to the second-hand nature and niche market. The customer’s current broker initially promised funding but couldn’t deliver. This left the client scrambling for options. Read full case study Turning a Unique Request
into Success
Read full case study Having initially funded the robotic sprayer two years ago through our in-house lending arm, we’re delighted to continue our partnership by supporting their acquisition of the electromagnetic sprayer. This clever piece of machinery promises to enhance their spray process with increased savings and efficiency. Turning a Unique Request into Success
To keep the business viable and reduce operating costs, Alex turned to us to finance a switch to a fully electric Maxus Edeliver 9 van. The grooming equipment was easily transferred, and the move has since cut Streetdogs’ transport expenses by approximately 75%. With our support, Streetdog Pet Groomers is now well-positioned for long-term growth and sustainability. Read full case study Mobile Dog Groomers
Future-Proofs with an Electric Van
Mobile Dog Groomers Future-Proofs with an Electric Van To keep the business viable and reduce operating costs, Alex turned to us to finance a switch to a fully electric Maxus Edeliver 9 van. The grooming equipment was easily transferred, and the move has since cut Streetdogs’ transport expenses by approximately 75%. With our support, Streetdog Pet Groomers is now well-positioned for long-term growth and sustainability. Read full case study

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Latest news

Our Reviews

Mark P.
16:08 22 Aug 23
Excellent service. Thank you!
Tania B.
14:17 07 Jul 23
Have worked with Jonny for many years. Highly recommend Jonny and STAR Asset Fianance
Kylie P.
09:20 06 Jul 23
My experiences with the team at STAR have been amazing on both occasions. With funding being so crucial to helping my family and their business, the team's support in getting what we needed was second to none. Shout out to Shannon and Tracey, who were so responsive, and kept me up to date every step of the way till everything was finalised, which helped keep my anxiety at bay! They are brilliant.