Leadership Team

The STAR Asset Finance Group has brought together a group of leading independent asset finance businesses, with unrivalled knowledge of their market, combining the genuine local service valued so highly by local SMEs, with the many benefits of national scale.

  • Quick decisions and finance application turnaround

  • Expertise in many specialist sectors

Our Team

Our aim is to become the most recommended asset finance provider in the UK, which can only be delivered through best-in-class customer service across our group.

For us, successful business, high morals and integrity go hand in hand. We’re bringing people together to build a stronger business to support UK SMEs, and to make the STAR Group an even better place to work. An environment where every business and every employee can thrive. 

Steve Swift

CEO STAR Asset Finance

Sam Geneen

Non-Executive Director

Sean Devoy

Group Financial Director

Annette Guillena

Group Head of HR

Sean Hughes

Group Head of Compliance

Julian Pilkington

Head of Sales Credo

David Mogg

Managing Director of First Capital Finance

Paul Caunter

Managing Director of Ignition

Tim Tainty

Operations Director Kennet